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Article: Artisanal Wool – A Look Behind The Loom

Artisanal Wool – A Look Behind The Loom

Artisanal Wool – A Look Behind The Loom

Alamwar is a conscious luxury lifestyle brand, offering fashion collections and soft goods for your home.

We are proud to announce the launch of our small-batch collection of HEIRLOOM wool textiles that are handcrafted using artisanal Wool.

From the foothills of the Himalayas and the heart of the desert lands in India, we bring to you authentic handmade wool throws, decorative pillows, and bedspreads.

The age-old tradition of spinning and weaving wool by hand is still prevalent in the rural villages of India. Empowering grassroots artisans and creating products that are classic and timeless have been our cornerstone values.

Wool is hand dyed in small batches and woven on hand looms into luxurious soft goods. Layer your bed with the Heirloom Artisanal Wool Collection from Alamwar Home that coordinates with our popular block-printed linens.

Wrap yourself in our shawls and throws that are decadent and soft.

Colors that are inspired by the beauty of nature enhanced by an indigenous design vocabulary will add earthy richness to your life, space and interiors.

The nomadic communities who we work with, live off the land, and the wool they produce is an important part of their sustainable way of life.

Their work has been captured for generations in the artisans’ practices and traditions, which are handed down from one generation to another.

With the trend in mass production and the increase in mechanization, these artisans are finding it difficult to earn a livelihood. Alamwar believes that the best way to support these communities is to work with them directly and buy directly from them. By doing so, we can pay a fair price that supports the artisan, and allows us to source the absolute best quality and authenticity.

We create pieces that have intrinsic value. ensuring sustainability and preservation, our products are made to be heirloom pieces that last a lifetime and will be handed down for generations.
Alamwar is committed to sustainability and ethical sourcing. Our Conscious Luxury handcrafted pieces are a celebration of our cultural heritage. We are mindful in creating our collections, and take great pride in sharing them with you.

 

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